Display Ads & Paid Search
Display Advertising & Paid Search remain the bread and butter of pay-to-play search engine advertising platforms. Query any product in a search engine, and you’ll undoubtedly notice Paid Search advertisements at the top and side of your search engine results page (SERP). Through keyword research, effective targeting, and strategic timing, your business can benefit by paying a little extra, in exchange for shooting straight to the top of SERPs. Think of it as a short term solution, which at times can be useful in usurping long term organic SEO practices. Display Advertising refers to the various banner advertisements that you can’t help but notice while browsing through popular webpages. Let us help you identify if display advertising and/or paid search are the right marketing endeavors for your business.